Based on your idea and requirements, we research, design and create the product that meets your needs.
Understanding the problem is the cornerstone of the Discovery process. You need to understand everyone involved in the process and how they interact with the product/development.
Research is the next step to understanding in order to open the field to possible solutions that are not always considered from the beginning.
Once the range of possible solutions has been opened, it is necessary to follow a strategy composed of different methodologies in order to arrive at the solution that best suits our product.
The study of the performance of the solution to the product is of vital importance so that our product is the one that completely adapts to the user and not the other way around.
This stage is always present in the development of the product; it is the most basic way to show our customers the ideas and possible solutions.
We always start the exercise with the idea of solving ONE problem. Very quickly we see that in most cases solutions are needed for a myriad of problems.
For the solution exploration stage we use different Design Thinking methodologies depending on the size of the working group.
Understanding, empathizing and communicating with the various stakeholders is the first challenge for the product development team.
Narrow down and converge to a possible solution that fits all the needs encountered.
Arriving at a solution is not the final stage but the initial stage of a new research cycle in the product life cycle.